importance_of_sitemaps

Last Edited January 24, 2018 by Garenne Bigby in Create Sitemaps

To some, sitemaps might seem like a needless chore, and others, a sitemap is pretty much an essential for any website. The latter of the two would be correct. Having a sitemap that is constructed with a clear goal in mind could be the driving factor to a website’s success. It will provide a vital link between a website and search engine that nurtures the relationship that is vital to the website’s prosperity. A well-structured sitemap will make a website searchable by all search engines, and will provide users with more accurate search results when they are looking for keywords or key terms that are associated with a website. These website site crawlers used by search engines depend on sitemaps to point them in the direction of the correct website that a user is searching for.

WHY ARE SITEMAPS IMPORTANT?

There are variety of search engine optimization tricks and tips that will help to optimize a website, and one of those is sitemaps. Sometimes, the importance of sitemaps is greatly underestimated. As the name implies, a sitemap is a literal map of the website, that is, on one page you would show the structure of the site, the sections in it, the links between those, etc. Sitemaps make navigating the website easier, and when you have an updated sitemap for your website it is good not only for yourself but search engines as well. Sitemaps are a very important way for a website to communicate with a search engine. Robots (.txt) tells a search engine which part of the website to not include for indexing, and the web sitemap tells these search engines where you’d like them to go.

Sitemaps are not a new concept as they have always been a part of the best practices of web design. With the adoption of sitemaps by search engines, it is now even more vital to engineer them accurately. It is necessary to clarify that if your interest in sitemaps is mainly from a search engine optimization point of view, you cannot proceed with conventional sitemaps only. As an example, Google sitemap uses a special format XML that is different from an ordinary HTML sitemap, as used by Yahoo and MSN. It could be curious as to why to sitemaps are necessary and the answer is obvious to some but not all. One sitemap is for humans on the other is for spiders or bots, also known as crawlers. It is important to clarify that having two sitemaps is not regarded as having two of the same thing.

WHY SHOULD YOU USE A SITEMAP

Using a sitemap has so many benefits. Not only is it easier to navigate, but it gives better visibility to search engines. Sitemaps can offer the opportunity to link search engines with any changes made to the site immediately after they happen. You cannot expect search engines to rush to account for the changes on the pages, but they will certainly change the edits that have been made faster as compared to when a website does not have a sitemap. Additionally, when there is a sitemap link to a website, and it is submitted to search engines, you will rely on external links less when search engines are bringing visitors to your website. Sitemaps well even aid in helping fix poor internal linking. For example, if there are accidental broken links or orphan pages that cannot be reached. It should be noted that it is not a wise idea to rely on a sitemap rather than just fixing your errors.

If the website is new or if there are a significant number of new or recently updated pages, then using a sitemap is extremely important in contributing to your success. Although it is possible to go on without a sitemap, it is inevitable that sitemaps will become the standard for submitting a site to search engines. Regardless of this, crawlers will continue to index the internet, and sitemaps will not make this standard procedure for crawling obsolete. It is logical to say that sitemaps will only gain more importance.

Sitemaps rate and classifying the website content through search engines and are never obligated to classify a page as belonging to a specific category or as a match for a specific keyword only because the website owner has told them so.

Keep in mind that the sitemap program produced by major search engines like a Google are still fairly young, using a sitemap may not generate large advantages right away, but as search engines do work to improve their indexing algorithms for sitemaps, it should be expected that more and more website will be indexed quickly through sitemaps.

MAKING AND SUBMITTING A SITEMAP

You can simply create your own sitemap with the aid of DYNO Mapper’s Visual Sitemap Generator. This tool allows one to efficiently create visual interactive sitemaps that displays inventory information, analytic data, and comment capabilities. After the package is downloaded you will follow the installation instructions, and then the configuration instructions. Depending on your technical skill level, you will likely find exactly what you were looking for.

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