I start most of my articles by say many of the same things because they are true across all industries. if you want to bring in more customers you need to have every advantage available to you. Social media is something you need and if you dont understand that then maybe this article isn’t for you.
1) Cost Effectiveness of Social Media
Advertising via most mediums costs money and you aren’t guaranteed a return nor do you know if anyone ever saw it. Well I’m happy to say that you can track one of them. When you advertise on social media you can see how many people you reached, how many clicked on it, and people will take notice.
2) Relationship with your Patients
People who are considering new office may feel more comfortable by reaching out on social media instead of calling in. You also may be able to answer non medical questions using one of these apps after hours if someone is available. Its something that can only help just like it has for every other industry.
You want to dominate your market. This is another tool in your box to help. Nothing else needs to be said about this.